Thursday, May 20, 2010

Sports Cards Stores Need Foursquare

Foursquare is an awesome mobile application that allows you to notify your friends of where you are, what you are doing, and awards badges, titles and points on the way. Your friends/followers can get notified of your doings via Twitter.

I think it would be a great social gathering tool for card stores. If I knew when my friends were going to the card stores to open some packs or video a box break, I'd head over there to hang out, see what they get and join in on the fun. The only problem today - I can't find any card stores on it!

Millions of users are signing up to Foursquare every month. Our hobby sports cards stores need to be on Foursquare.

Businesses use Foursquare to create incentives for returning customers. It would be great to launch incentives for % off packs and boxes. Becoming the "mayor" of a location is a huge badge and a sports card store could offer the mayor a framed photo in the store, 1/2 price for a box, special discounts, etc. Some more business ideas are here.

Foursquare isn't the final solution to bring more collectors in the store, but it should be part of a campaign to bring customers back.

No comments: