We've all heard of the K.I.S.S. method for products and processes (Keep It Simple Stup...). I think the pricing structure for the National needs some adjustments. Right now, just to walk in the door to the National you have to choose:
- One Day Pass - $18
- VIP Package - $129
- Super VIP Package $129
- All Access VIP Page - $229
- All Access Super VIP Package $279
I shouldn't have to create and Excel Spreadsheet to determine what admission ticket I need to attend a card show. It's the same show and the same dealers for everyone, can we cut the VIP, Super VIP, and Really Super Nice But Still Overpriced VIP packages?
Assuming you keep the $18 single day admission price, then offer a full weekend ticket plan for $50 and skip the rest of the items. I love autographs, but the Rick Reuschel complimentary autograph for a VIP ticket isn't worth the extra $100.